Smarter Codes is launched

Smarter Codes is launched

Five years ago, Smarter Click began as a small team with a big ambition: three friends set on changing the customer success landscape in a positive, measurable way. Today, we’re a close knit team of 25 who are even more focused on creating change in this industry; so...
Consumers are ‘predictably irrational’

Consumers are ‘predictably irrational’

We discussed how today’s consumers are predictable yet irrational with one of our partners. Hear from global commercial director James Boden, interviewed by Impact’s Andrea Añez, Director of Strategic Partnerships in EMEA Conversion optimization is an art form,...