Key Marketing Dates to Help Boost Conversions Through the End of 2024
To achieve all your ecommerce goals by the end of Q4, targeted, relevant campaigns are crucial for engaging shoppers and driving conversions. […]
How to create non-intrusive overlays that convert
Overlays can be powerful conversion tools when they seamlessly enhance the shopper journey – the key to success lies in creating non-intrusive […]
PRESS RELEASE: intent.ly announces game-changing global integration with CJ’s Universal Tag
intent.ly announces game-changing global integration with CJ’s Universal Tag, providing agile, performance-based conversion solutions for CJ clients London, UK – 3 October […]
The psychology behind effective overlay design
Effective overlay design goes beyond aesthetics; it taps into the core principles of human psychology to capture attention, engage users, and drive […]
Key Dates For Your 2024 H2 Marketing Calendar
Targeted, relevant and timely campaigns maximise shopper engagement and conversion, helping you achieve a range of KPIs. Here are some key dates […]
Website Overlays: Convert More Customers This Mother’s Day 2024
As we approach Mother’s Day in the UK*, we explore four ways to use website overlays to increase conversion rates during this […]
Heuristics Series Part 6: Price Anchoring
In the field of heuristics, anchoring refers to your brain’s tendency to heavily rely on the first piece of information offered to […]
Heuristics Series Part 5: Social Bias
Our heuristics blog series continues, with a focus on social bias – and how compelling marketing strategies can tap into the psychology […]
Creative Christmas Campaigns that Convert
With Black Friday now behind us, Christmas is the next big opportunity for online retailers to convert as much peak traffic as […]
Heuristics Series Part 4: Relevancy
Part 4 of our heuristics blog series looks at relevancy, and how we can better target online shoppers with the right messages […]
Heuristics Series Part 3: Value Perception
In part 3 of our heuristics blog series we explore value perception, and the strategies marketers can use to influence online shopper […]
Heuristics Series Part 2: Complementarity
Last month we kicked off our blog series on heuristics (the mental shortcuts that help simplify decision-making) and how to use them […]